Naming
Branding
Creative Direction
Art Direction
Graphic Design
Website Design
Ideas.
Moffitt.Moffitt. was approached by the Meiyu Group to help create a new gallery space that focused entirely on the relationship between music and art. We were given the task of naming the space and after a series of workshops we arrived at the beautifully simple MART- 'Where Music Meets Art'. Following on from the naming came the brand identity that was applied to a variety of elements including signage, ongoing exhibition promotions and stationery. To find out more visit the tumblr page here.
